Harvested by the hands of Quindío women

Two exceptional single-origin coffees — grown at altitude, harvested by hand, and rooted in a mission of women's empowerment.

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"
We didn't inherit this land. We earned it — with our hands, our sweat, and a love so deep it has no name.
Lorena · Lead Harvester, 10 years
Harvesting coffee cherries on the Zada farm

Our Story

Before the sun rises over the Andes, we are already walking our rows. We have been doing this for four generations — our grandmothers, our mothers, and now us. We know every plant by name. We know which ones need more shade, which ones are ready before they tell you, which ones will break your heart in a dry season. This is not a job. This is a conversation with the land that never ends.

Zada was born from a simple truth we have always known but the world was slow to hear — the best coffee on earth is grown by women. Not sold by them. Not marketed by them. Grown, harvested, sorted, and loved by them, at 1,700 metres above sea level, where the clouds come to rest and the cherries turn the deepest shade of red you have ever seen. When you open a bag of Zada, that is what you are holding. Not a product. A piece of our lives.

20 Women Farmers
100% Direct Trade
4th Generation

"The morning you drink Zada, close your eyes for a moment. Somewhere in the mountains of Quindío, a woman who loves this land more than you will ever understand put her hands into that plant and chose that cherry just for you."

Zada Coffee · Mujeres del Quindío · Colombia

El Quindío · Colombia · 1,700m

Where the mist writes
the flavor

Close your eyes and imagine it. You are standing at 1,700 meters above the sea, and the clouds have not yet decided whether it is morning or still night. The air tastes of rain and something sweeter — the breath of ten thousand coffee cherries ripening in slow motion on the volcanic hillside.

This is El Quindío. Lush, emerald, impossibly alive. A UNESCO World Heritage landscape where the art of growing coffee has been passed, hand to hand, for more than a century. Where the wax palms rise sixty meters into the mist like sentinels — and where patience is not a virtue, it is the only way.

At 1,700 to 1,900 meters, Zada's farms sit in the altitude where the air itself sweetens the cherry. Slow-ripening days. Cold nights that lock in complexity. Volcanic soil that gives minerals no flat land could dream of. This is not where good coffee grows. This is where extraordinary coffee is born.

UNESCO World Heritage Site Coffee Cultural Landscape of Colombia · Inscribed 2011
1,845km² of coffee country
5,600coffee farms
19,000hectares of coffee
100%hand-picked cherries
Risaralda Valle del Cauca Tolima Caldas Filandia Circasia Salento Montenegro Armenia Capital Calarcá Cocora Valley Wax Palms · 60m tall ZADA 1,700–1,900m Premium Coffee Zone Cordillera Central QUINDÍO Q Colombia Eje Cafetero
City (click to explore)
Armenia — Capital
Cocora Valley
Coffee farm clusters
Zada altitude zone (1,700–1,900m)

Quindío · Eje Cafetero · Colombia

Colombia's most celebrated coffee country

Quindío is not just a place on a map. It is the cultural and agricultural heartland of Colombian coffee — a UNESCO World Heritage region where the art of growing coffee has been refined over more than a century, passed down through generations of farmers who know every slope, every season, every plant by name.

At 1,700 to 1,900 meters above sea level, Zada's farms sit in the premium altitude band where slow cherry development, mineral-rich volcanic soil, and persistent Andean mist conspire to produce coffees of extraordinary complexity. This is where Caturra and Pink Bourbon thrive.

01
Altitude

1,700–1,900m above sea level — the premium upper band. Higher altitude = slower ripening = more complex sugars.

02
Volcanic Soil

Andean volcanic Andisol — exceptionally mineral-rich with perfect drainage. The same forces that built the Andes gifted this soil.

03
Eje Cafetero

One third of Colombia's legendary Coffee Triangle — alongside Caldas and Risaralda. Some of the most prized single-origin coffees on Earth.

04
Cocora Valley

Colombia's national tree — the Quindío Wax Palm — grows here at up to 60 meters tall, alongside the country's finest coffee.

05
Climate

~2,000mm of rainfall annually. Persistent Andean mist and cloud cover regulate temperature naturally — the mountains do the work.

06
Cosecha Selectiva

Every cherry hand-picked at peak ripeness. It takes ~2,000 hand-picked cherries to produce a single 250g bag of Zada coffee.

Coffee grows where altitude meets patience West → East cross-section of Quindío
Lowlands Coffee Growing Zone ZADA Cloud Forest Cordillera 1,700 – 1,900m 0m 500m 1,000m 1,500m 2,000m La Tebaida Armenia Zada Farms Salento Cordillera Central
Harvest Calendar — Quindío, Colombia
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Main harvest (cosecha) Mid-harvest (mitaca) Off season

The Journey

From Seed to Cup

A journey guided by women at every step

1

Seedling

Nursery Care

Each seedling is hand-selected and nurtured in shade nurseries for 6 months before planting.

2

Nurturing

Soil & Shade

Women manage the soil health and shade canopy, creating the microclimate each variety needs.

3

Harvesting

Hand-Picked

Only ripe cherries are selected by hand. Lorena leads the harvest teams each season.

4

Processing

Wash & Ferment

Sofia oversees fermentation and washing, controlling every variable to unlock each bean's potential.

5

Drying

Sun-Dried

Beans dry slowly on raised beds under the Quindio sun, turned by hand every few hours.

6

Quality

Cupping & Grading

Valentina cups every lot, scoring aroma, body, and acidity. Only 87+ scoring beans make the cut.

The Soul of Every Cup

20 women. Four generations.
One unbreakable commitment.

Woman hand-picking coffee cherries at dawn
1,900m

Every cherry chosen by hand, at altitude, before the valley wakes.

Hand-harvested · Quindío, Colombia
Woman harvester holding a full basket of red coffee cherries
100%

Direct trade. Every dollar flows back to the women who grew it.

Direct Trade · Women-Owned
Women of Zada gathering together on the farm
4th

Four generations. The land, the knowledge, and the joy — all passed down.

Generation · Heritage Farm

The Impact

The Impact of Every Cup

When you choose Zada, you're not just buying coffee.
You're investing in a community.

50
Families Supported

Every purchase directly supports farming families across the Quindio mountains.

100
Hectares Preserved

Shade-grown coffee protects biodiversity and the cloud forest ecosystem.

100%
Fair Wages

No middlemen. Every farmer receives above fair-trade prices, directly.

Zero
Intermediaries

From their hands to your cup. No brokers, no exploitation, no compromise.

"We don't just grow coffee. We grow futures."

— The Women of Zada

A Day on the Farm

Where Every Morning Begins
with Purpose

First Light on the farm

5:30 AM — First Light

Before the valley fog lifts, Lorena walks her rows. She knows each plant by touch, reading the leaves like her grandmother taught her.

The Selection — hands sorting coffee cherries

2:00 PM — The Selection

Every cherry is inspected by hand. The women sort with extraordinary precision, separating by color, size, and ripeness. Nothing is rushed.

The Gathering — women of Zada at end of day

6:00 PM — The Gathering

As the sun sets over Quindio, the women gather. They share stories, check on each other's families, and plan tomorrow. This is community.

Zada Coffee — Caturra and Pink Bourbon

Two coffees.
One mission.

Caturra Coffee · Pink Bourbon · Quindío, Colombia

Roasted in Colombia · Product of Colombia

Our Two Coffees

Caturra Coffee

Washed Process · Medium Roast

A classic Colombian Caturra with remarkable clarity. The mountain altitude and meticulous hand-picking produce a clean, balanced cup with layers of complexity — a coffee that rewards you with every sip.

OriginLa Tebaida, Quindío
Altitude1,700–1,900m
Weight250g

Flavor Notes

Dark ChocolateRich bittersweet cocoa depth on the finish Red FruitsBright berry and red plum notes in the cup PanelaUnrefined Colombian cane sugar — warm, complex sweetness

Pink Bourbon

Natural Process · Medium Roast

The Pink Bourbon is one of Colombia's rarest and most prized varietals — a genetic mutation of the classic Bourbon, found only at high altitude. Our women farmers nurture each plant for years before a single harvest. The result is extraordinary.

OriginLa Tebaida, Quindío
Altitude1,700–1,900m
Weight250g

Flavor Notes

Dark ChocolateDeep, velvety cocoa — more intense than the Caturra Red FruitsVibrant raspberry and red cherry — distinctly fruity PanelaColombian raw cane sugar — caramel and brown sugar warmth

Make Every Cup Count

Brew It Right

R
Ratio1 : 15
°
Temperature93°C / 199°F
t
Brew Time3:30 – 4:00
1

Grind medium-fine

Burr grinder, medium-fine — like coarse sea salt. Use 22g coffee for 330ml water.

2

Bloom 30 seconds

Pour 44ml (2× coffee weight). Wait 30s — fresh coffee blooms visibly with CO₂ release.

3

Pour in slow circles

Add remaining water in 2–3 slow, circular pours. Keep water level consistent.

4

Serve immediately

Total brew: 3:30–4:00. Pink Bourbon is exceptional in pour-over — bright fruit notes shine.

R
Ratio1 : 12
°
Temperature95°C / 203°F
t
Brew Time4:00
1

Coarse grind

Grind coarse — like breadcrumbs. Dose 30g coffee for 360ml water.

2

Add water and stir

Pour all water at once. Stir gently to saturate all grounds.

3

Steep 4 minutes

Lid on, plunger up. Don't rush — the steep builds body and chocolate depth.

4

Press and pour immediately

Plunge slowly, then pour right away. Caturra's dark chocolate notes are exceptional here.

R
Ratio1 : 2
°
Temperature92°C / 198°F
t
Shot Time25 – 30s
1

Fine grind, 18g dose

Grind fine — like table salt. Dose 18g into a double basket.

2

Distribute and tamp

Distribute evenly, then tamp level with firm pressure.

3

Pull a 36g shot

Target 36g liquid in 25–30 seconds. Adjust grind to dial in timing.

4

Taste and adjust

Both coffees work beautifully as espresso. Expect panela sweetness and red fruit brightness.

Wholesale & Sourcing

Partner With Us

We work with importers, roasters, and specialty buyers who share our commitment to quality and women's empowerment. Every bag of Zada represents a direct, transparent relationship with the women who grow it.

Request Samples

Taste before you commit. We send cupping samples of both our Caturra and Pink Bourbon directly to buyers worldwide.

Contact via WhatsApp

Wholesale & Import

We offer green and roasted coffee for wholesale buyers. Direct trade from the Quindío region — traceable to individual women farmers.

@coffee.zada

Visit the Farm

Buyers and roasters are welcome to visit our farms in Quindío. Meet the women, walk the rows, and understand the origin of your coffee firsthand.

Instagram @coffee.zada
WhatsApp +57 302 275 6833
Website www.coffeezada.com
Origin Quindío, Colombia